10 Reasons to LIve in the Treasure Valley

1. MORE FAMILY TIME

With less time commuting and an abundance of family-friendly activities, there are more opportunities to spend time with your family and make memories to last a lifetime.

2. FREEDOM

Freedom means a lot of different things to different people—in Idaho, it means a common-sense government run by people who still have some sense.

3. FOUR BEAUTIFUL SEASONS

Spring, summer, winter, and fall – every season in Idaho is a reason to celebrate. Each season brings about the excitement of getting outside and enjoying the outdoors.

4. ECONOMY & OPPORTUNITY

Diverse and evolving economic landscape, the Treasure Valley provides opportunities for start-up companies, young talent, and experienced entrepreneurs, building on a well-laid foundation paved by long-standing, local corporations.

5. SAFE

Idaho has the third-lowest crime rate in the nation, according to a 2021 report. Meridian, Middleton, and Emmett are among the top ten safest cities in Idaho for 2020.

6. THE GREAT OUTDOORS

Camping, fishing, hunting, hiking, mountain biking, river rafting, hot springs, skiing, golfing, off-roading, and much more – all within minutes to a couple of hours away.

7. ARTS AND CULTURE

Boise has first-class shopping, theatre, live music, sporting events, dining, microbrew beer, wine tasting, and more for those that prefer not to get dirt under their fingernails.

8. HIGHER EDUCATION

Idaho boasts several top-ranking colleges and universities that compete at the highest levels in their dedicated fields of study. In Idaho, you get the best of looks and brains.

9. SUMMER LIFE

Farmers markets, outdoor music festivals, First Thursday, river floating, camping –
There is so much to do during summer in Idaho that it stays light until after 10 pm!

10. WINTER SPORTS

Skiing in Idaho is among the best in the country. The breathtaking scenery is the perfect complement to its 18 resorts with 28,000 vertical feet of terrain on over 18,000 acres of spectacular snowsoaked mountains.